Agile AI Development in Action

Join this meetup to hear how Experian embedded AI into performance management using Agile principles – from concept and design through to real-world impact for employees and the business.

What real business problem could AI help solve?

This is the question Sophie Rustichelli (Senior Talent Manager at Experian) and James Hayward (Global Learning Technology Manager at Experian) set out to answer as they tackled one of HR’s most persistent challenges: making performance management truly matter.

Using Agile principles from the outset, they rapidly designed and delivered a solution that created real impact at scale – for both employees and the business.

In this meetup, you’ll go behind the scenes to explore how this AI solution was built, tested, challenged, and evolved in practice.

You’ll hear…

• How Experian applied Agile AI development to redesign performance management in a practical, business-focused way
• What it takes to build and evolve an AI Coach for performance management – from early prototypes to real-world use
• How co-creating with employees improves adoption, goal clarity, and the quality of performance conversations
• The key challenges of embedding AI in HR – and how to navigate culture, governance, and organisational readiness
• Actionable insights on combining Agile HR and AI to deliver faster, more impactful performance solutions

What you won’t hear is any details, demos or promotions of the actual technology used. The value of this learning is about the approach and process!

Why join us…

This is a fantastic opportunity to learn from HR leaders who are actively developing AI solutions and applying Agile ways of working to deliver real results.

In addition, our founder, Riina Hellström, will host the session, bringing over 15 years of experience pioneering Agile HR at some of the world’s leading organisations.

Don’t miss it – register now to secure your spot!

More about the panel…

Sophie Rustichelli
Senior Talent Manager at Experian

Sophie combines a passion for developing people with a love of innovation. With a career spanning global talent development, executive coaching and performance management, Sophie is energised by helping teams and leaders grow in fast paced environments (ideally the kind with coffee). When not working, she’s usually planning her next adventure, whether that’s scuba diving, skiing, or exploring a new city.

James Hayward
Global LearningTechnology Manager at Experian

James has spent 20 years in L&D making it easier for people to learn the skills they need for their current and future roles. As Experian’s Global Learning Technology Manager he oversees all learning platforms and the overall learner experience. He loves learning new things and has recently become one of Experian’s volunteer beekeepers! Outside of work he is a dad of two, a Scout and Cub Leader and has been a primary school governor for 16 years.

Riina Hellström
Founder of Agile HR Community

Riina is a global pioneer of Agile HR and has been leading the way for the past 15 years. Riina’s experience spans 25 years across HR, strategy, and change. She is also the co-author of the definitive guide Agile HR: Delivering Value in a Changing World of Work.